Thursday, April 18, 2024
Opinion

Cultivating resilience through second chances and innovation

In times of uncertainty, the stories of local businesses and organizations serve as a beacon of hope and a masterclass in resilience. As the CEO and Publisher of Ward Media, it is both humbling and …

Partnering for Success in OTT Advertising

As a business owner in North Central Washington and a regular reader of my column, you understand the importance of reaching your target audience through effective marketing channels. Last month, we …

So, you filed your taxes for 2023. Now, you can sit back, relax, and not even think about taxes until next year. Right? Wrong. The truth is the tax you pay is ultimately a result of decisions that …

Your business tax savings might be doing more harm than good

Small business owners sometimes have an enviable opportunity to save on tax. They rightfully look for every loophole to which they are entitled to save money on taxes by deducting various business …

Strengthen brand recognition and loyalty with consistent brand building

In the world of marketing, where trends come and go, one principle remains constant: the importance of consistency. This is true whether you're a multinational corporation or a family-owned business …

Excess cash: the financial junk food risking your economic health

Cash is like junk food. It’s easy to access. It’s right down the street. It makes you feel good. In moderation, it’s not that bad. But too much junk food can have a detrimental …

New Corporate Transparency Act Requires Action by Small Business Owners

Business owners beware: starting this year, individuals seeking to set up a legal entity (think LLC or corporation), as well as owners of existing legal entities, should be prepared to provide …

As the CEO & Publisher of Ward Media, I take great pride and responsibility in ensuring that the Wenatchee Business Journal not only upholds its heritage of trusted business journalism but also …

When it comes to digital marketing, staying ahead of the curve is not just a strategic advantage—it's a necessity. As we embrace the opportunities of 2024, businesses are presented with a range …

Join our team: a personal invitation for aspiring contributors at the Wenatchee Business Journal

I'm excited to announce that the Wenatchee Business Journal, a cornerstone of business news in North Central Washington since 1987, is expanding our team of contributors. We are seeking dynamic …

Property Sale Strategy: Selling Property with the Real Estate Contract

If a person proposes to sell real property (land, house, buildings, etc), the best option is to receive a full cash offer. In this case, whether some or all of the purchase price is financed, the …

Crafting your brand: The importance of a consistent presence

In last month's article, we explored the transformative power of marketing as an investment rather than a cost, emphasizing the significance of a well-structured marketing plan as the cornerstone for …

Embracing community stories

As we stride into the dawn of a promising year, I take this opportunity to extend my heartfelt appreciation to all of you who have continuously supported and contributed to the Wenatchee Business …

Setting up a Solo LLC is Simple; a Multi-Member LLC is Infinitely More Complex

When setting up a business, conventional wisdom dictates that the business be set up in a legal entity providing limited liability protection, like a Limited Liability Company (LLC). This is true too …

Viewing marketing as an investment, not a cost

In business, the need for a well-crafted marketing plan cannot be overstated. As a marketing professional, I'm here to advocate not merely for implementing marketing strategies but to underline that …

Cultivating success through guidance and investment

In the journey of life, there's an invaluable asset that often goes uncelebrated yet profoundly shapes destinies – mentorship. It's the beacon that illuminates the path to growth, both …

Washington state transportation system at a critical crossroad

If you traveled around Washington State this summer, you likely experienced some of the extensive road construction that was happening. While it was great to see the much-needed work on our roads, …

Education is Washington’s paramount duty, according to our State Constitution. Providing adequate funding for education has long been debated in our state and eventually resulted in a landmark …

Local Resilience: The Power of Shopping Locally

In an era where convenience often trumps community, it's important that we take a moment to reflect on the significance of shopping locally. As the CEO and Publisher of Ward Media, I have …

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